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Brand introduction

  • Categories:关于天霸
  • Time of issue:2019-04-12 00:00:00
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China's first quartz watch brand

In 1982, Shenzhen Overseas Chinese Town, China's first quartz watch was born in Tianba, China's watch industry began in the 1980s, and entered the "Tianba era". As a precious product to witness the development history of Shenzhen, the Shenzhen Museum has permanently established the Tianba Watch as the first watch brand in Shenzhen.

Dare to be the first in the world

Since its establishment, Tianba Watch has been through the wind and rain for thirty-three years. As a local brand, Tianba Watch has been adhering to the brand concept of “Being the best in the world” at every stage of the development process.

· In 1982, from the creation of China's first quartz watch, Tianba Watch has always played the role of the Chinese watch industry “Pioneer”.

· China's watch industry's first use "advertising marketing". In 1984, Tianba was the first to introduce brand advertising in the industry, “the temptation to stop the temptation”, becoming the classic memory of the times.

· The first sales system of the Chinese watch industry. In 1984, Tianba Watch created a distribution system for the watch industry and established sales outlets throughout the country. The major brands have been using this system

· pioneered the marketing and marketing methods of the Chinese watch industry. In 1988, it advocated and successfully held the first “Shenzhen Watch Fair”, namely China's largest watch fair & mdash;— Shenzhen Watch Fair. In the same year, the Haiba watch brand was born in Zhuhai. Once launched, the market responded enthusiastically.

· The first direct sales model of the Chinese watch industry. In 1991, Tianba Watch set up a direct sales headquarters in Shenzhen, with eight market segments including Northeast China, North China, Northwest China, Southwest China, East China, Wuhan, Guangzhou and Shenzhen. This direct sales model is still an important sales model for the Chinese watch industry.

· Create China's first branded smart watch. In 2013, Tianba Watch launched its first smart watch T-Watch. Smart, stylish and casual T-Watch is the first sales in the form of e-commerce, marking the entry of Tianba into the intelligent era.

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Be a world-class Chinese watch brand

· The king returned, thick and thin. In 2009, Tianba watched with the momentum of “the return of the king”, “China (Shenzhen) International Watch Fair”, a brand new upgraded brand and product, developed “king, wise, famous, hero, brave” , Mingyuan, Huiya & rdquo; seven series of watches, is committed to creating "International first-class Chinese watch brand", and constantly improve product quality and brand value, aiming to establish the ranks of China's first-line brands.

· listed in Hong Kong, stepping into the ranks of international brands. On January 26, 2011, Tianba Watch was successfully listed on the Hong Kong Stock Exchange, marking the Tianba Watch's international vision and the pace of becoming a world-class brand.

· Brand strategy upgrade, 30th anniversary ceremony signed a star spokesperson. In 2012, on the occasion of the 30th anniversary of Tianba, Tianba signed a contract with the famous domestic movie star Hou Yong as the brand image spokesperson to further enhance the brand image and value.

· Time is flowing, the true color is still. Tianba Watch continues to inherit the brand concept of “Dare to be the first in the world”, with the goal of “International First-class Chinese Watch Brand”, let Tianba Watch this national brand stand the world watch.

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